How Information Technology is helping Startups grow

Technology is an essential component for all business owners as it enables them to increase their businesses right from the start. The most fundamental explanation of information technology is implementing technology to solve a broad range of business and organizational problems. Members of the IT department, whatever their role, work with others to solve technical problems of all sizes.

The formula for a successful business startup is driven by calculated risk-taking, information, commitment, and motivation. Its success depends on various factors and some of which are choosing the right factor of technology, analysis of the market, and the motive of their future vision. It is a known fact that organizations that do invest in the latest technological advancements and choose the path of innovation; increase their market share, overall competitiveness, and durability. 

Information Technology is the only technology that delivers you the overall analysis of data and lets you plan accordingly on your business journey. Below I have listed the three important critical pillars and responsibilities of Information Technology.

IT Operations: The operation involves professional system and security maintenance and device supervision.

IT Governance: It is a combination of policies and processes to ensure that the IT system operates effectively and meets the organization’s needs.

Hardware and Infrastructure: It refers to the physical elements that make up the overall IT infrastructure. This process involves installing up and managing routers, servers, telephonic operations, and personal devices such as laptops.

Along with the responsibilities, below are some of the paybacks of Information Technology towards the startup businesses growth:

  • Data and information protection: The ultimate goal of IT is to safeguard our data from malware and other threats. Information Technology ensures data protection which means that the industry-standard safeguards are in place throughout the organization to defend the company-related data and confidential employee information from destruction, loss, misuse, modification or unauthorized disclosure
  • Troubleshooting problems: Troubleshooting is the resolution of problems in the digital world. It can be applied to a variety of things. It systematically and logically explores the causes of issues to resolve them and ensure the products and processes are fully re-used.
  • Communication: There are several cases where IT teams can help facilitate communication between stakeholders in the business world. Companies need to communicate with potential and existing customers using various technologies. Web-based meetings and interviews are becoming more and more popular as digital technology advances. The IT team is trained to help you if these critical connections fail.
  • Programing: The role of the corporate programming unit is to bring on the skills of web developers, programmers, and maybe other IT professionals to design new web programs that ultimately help companies achieve their goals. You often work with software developers and engineers to convert the design into executable code.

In today’s digital era, it is no exaggeration to say that it is impossible to achieve long-term business success without the benefit of IT technology. The IT department is responsible for improving internal and external communication, inventory management, decision making, database management, employee-customer relationship management, and much more. Hence, we can say, Information Technology is one of the biggest strengths for startups to enhance their business objectives and growth. 

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Dipjyoti Boro February 22, 2022 0 Comments

Data Visualization driving management decision

Human psychology tends to visualize things for a longer duration if the raw studies are presented in the form of graphical representation. Charts or graphs transform even the most complex data into easy-to-understand relationships, instead of the textual representation of data. It brings an element of simplification and transparency which allows decision-makers to take meaningful actions wisely.

Data visualization is transforming figures and raw data into visual objects which gives us a clear idea of what the information means by giving it visual context through maps or graphs. By combining user-friendly and aesthetically pleasing features, this visualization makes research and data analysis much quicker and a powerful communication tool.

In today’s world, we are dealing with huge sets of data where there is a need for visualizing the graphical representation to make it easier to interpret. In such a scenario, tools become a prominent aid to management in understanding the significance of data through visuals like patterns, trends, dashboards, and charts. These tools enable enterprises to find and communicate opportunities for important data analysis. 

According to an Experian report, 95% of U.S. organizations say that they use data to power business opportunities, and another 84% believe data is an integral part of forming a business strategy.

Data visualization helps businesses in taking critical decisions in sectors like demand and supply forecast, customer engagement, resource planning, sales forecasting, etc. With the aid of visualizing tools such as Tableau, Power BI is helping companies in building accessibility dashboards which largely helps in reporting of data transparency, accountability, better decision making among others. These tools are extremely powerful for visualizing massive amounts of data. Professional companies rely on this platform to derive meaning from data and use insights for effective storytelling. Organizations benefit by applying the use of dashboards to align with their objectives. 

The above Power BI dashboard describes the trend of different latest technologies being used in the market currently. This data is being taken from the Kaggle Survey 2018, where more than 23 thousand developers worldwide participated in the survey. It also shows how the developers are adopting the new technologies based on the needs of the market.

Common data visualization used cases.

Healthcare: Efficient and meaningful data visualization is at the core of medical studies. It is also important for a lot of doctors, nurses, physicians as they use and interact with health interfaces on an everyday basis to create patient reports and related information.

Sales and marketing: Using visuals and reports, we may analyze several patterns and trends analysis such as market research analysis, customer analysis, cost analysis, and forecast. These findings serve as the base for sales and marketing.

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Dipjyoti Boro November 24, 2021 0 Comments
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